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News

Yeomans awarded two ISOs

Yeomans work awarded international recognition – ISOs Yet again, we’ve been recognised as a company whose work you can trust. Earlier this year we were proudly awarded not one but TWO ISO certifications, ISO 9001 and ISO 14001! Yeomans has achieved the internationally recognised standards in quality and environmental management, establishing the business as a [...] more>

Will the Cookies Law kill your online marketing?

Are you already compliant with the EU’s Cookie Law that came into effect in May 2011? Organisations were given a year’s grace to prepare and the new law will be enforced from May 26th this year. The law amends existing privacy legislation that requires websites to obtain informed consent from visitors before they can store [...] more>

Royal Mail increases stamp price by 30%. Here’s how to beat the price increases.

Ouch! The new price increases at Royal Mail are painful. The good news about the Royal Mail price changes Is that they only affect people who post things. If that’s not you, then read no further. However, if you do post things, for either personal or business reasons, then these changes affect you, so read [...] more>

VAT changes on postal services – How are you affected?

From 2 April 2012, Royal Mail will have direct control over their prices and no longer be exempt from charging VAT. This could significantly affect your mailing campaigns and how much they cost you. According to Royal Mail , VAT will be on all “account paid products” with the exception of  International Airmail. This will [...] more>

Grown up conversations

Yeomans is a visionary marketing agency founded on Christian principles, working alongside many charities and Christian organisations. Yeomans provides support in both a commercial capacity and through its involvement in programmes that provide education, support and practical benefits for people in need. It began in 2004 with two men who had a vision to serve [...] more>

What is Cross-Media? Enabling conversations, increasing returns

Just as we’re all (just about) getting to grips with Social Media and its increasingly widespread use as a marketing and fundraising tool, all of a sudden there’s a new marketing buzzword – Cross-Media. Increased response. Increased income. Raised awareness. These are words we all want to hear when our marketing and fundraising campaigns are [...] more>

Introducing 2012′s Marketing Heroes!

Happy New Year! We believe that the continuing economic uncertainty will make this year’s marketing and fundraising an even more heroic challenge than ever before – so with that in mind we’re introducing the 2012 Marketing Heroes! If you missed the bus last year (sorry, in-joke, read more here) don’t worry, here’s what we’re talking [...] more>

How to make your DM more effective in 2012

How will you make your Direct Marketing more effective in 2012? Non-profit copywriting expert Karen Zapp has identified four key trends in direct marketing (DM) where organisations will need to improve in 2012, to get their messages across.  The trends centre around one key theme – all your supporter audiences (donors, volunteers etc.) will respond less [...] more>

Help with your Christmas wrapping

Whether it’s wrapping up presents or wrapping up campaign plans and putting them into motion, it’s a busy time of year. We’re experts at campaign delivery, safe and accurate even with short notice. So, if you’re feeling like time’s slipping away and you need some extra help in printing and mailing an end of year [...] more>

Royal Mail Christmas posting deadlines

With only 32 shopping days left until Christmas, that can mean only one thing… …there are even less days to get your mailing campaigns and appeals in the post! Key last posting dates for 2011 Wed 14 December Standard Parcels Thu 15 December – Mailsort 3 Sat 17 December – Second Class, Mailsort 2 Tue [...] more>